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Проект принимает участие в конкурсе
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Между строк — школа сторителлинга, где начинающих писателей обучают как правильно составлять тексты.Сюжетория развивает идею прошлого проекта о создании историй. Это независимая издательская лаборатория, объединяющее в себе производство и образовательные практики. Проект исследует границы между текстом и материальной формой, превращая сторителлинг из процесса в тактильный объект.

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Логотип бренда был создан в ChatGPT. Я попросила нейросеть сгенерировать множество вариантов опираясь на метафору составления книг и историй из отдельных частей: букв, предложений, глав. Следующим этапом я выбрала вариант 08 и слегка изменила расположение элементов, размер и цвет круга.

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Create a visual identity presentation sheet for the Russian independent publishing studio «Сюжетория». Generate the logo options for the publishing lab, the logo should be modern and minimalistic. Rely on flat 2D graphics that reflect the metaphor of creating books and stories from different parts. Do the whole text in Russian.2 step
Create the «Сюжетория» logo based on concept 08. Use a pink open semicircle, a tilted ultramarine square, and a small yellow circle. Place the elegant black serif wordmark «Сюжетория» on the right. Minimalist editorial style, flat colors, balanced horizontal composition. Transparent PNG background, no shadows or extra elements.Prompt and image by ChatGPT
Font PT Serif Bold

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Типографику ChatGPT построил на двух шрифтах: антиква PT Serif Bold используется в заголовках и отсылает к книжным шрифтам, а гротеск Golos Medium служит для текстового набора передает современный характер бренда.

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Палитра построена на ярких цветах, что передает концепцию экспериментальности издательской лаборатории.

Кейвизы

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1 step
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Create a vertical poster for for the independent publishing lab «Сюжетория» on a warm ivory paper background a very subtle paper texture. Add large overlapping geometric paper-cutout shapes in ultramarine blue, pink, green, orange and yellow, with subtle paper grain. Below, write «Нарратив, разобранный на части» in large black elegant serif typography, aligned left. Place a small «Сюжетория» logo at the bottom right.
Overall feel: minimalist, modern, bold, youthful, experimental editorial design, with clean spacing, flat shapes, and subtle paper texture. No extra decorations, no mockup, no shadows, no additional text.02
Create a vertical editorial poster for the independent publishing lab «Сюжетория» on a warm off-white background with a very subtle paper texture. Use a bold abstract composition made of large overlapping geometric paper-cutout shapes in bright pink, ultramarine blue, green, orange, and yellow, with slight paper grain. Arrange the shapes dynamically so they fill most of the poster and create a layered, playful visual rhythm. Add the small «Сюжетория» logo at the top center. Place black sans-serif text directly on the shapes: «издательская лаборатория сюжетория», «29.10 11:00», «как продигать книжное искусство в цифровую эпоху», and «открытая лекция». Keep the typography clean, modern, and readable. The overall style should feel youthful, experimental, and graphic, like a contemporary cultural event poster.2 step
Mockup promt
Create a realistic urban mockup featuring two vertical posters displayed side by side in elegant metal frames on a light beige stone building facade. Use the provided poster designs exactly as they are, preserving all original colors, typography, shapes, logos, and text without any changes. The surroundings should feature warm ivory stone, light gray pavement, and subtle architectural details. Use natural daylight with soft shadows from nearby trees, creating a calm, contemporary atmosphere. Shoot from a straight-on, eye-level perspective with both posters clearly visible and evenly framed. Photorealistic architectural photography, refined editorial aesthetic, realistic materials and lighting, horizontal 16:9 composition.Prompt and image by ChatGPT

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Create a vertical editorial poster for the independent publishing lab «Сюжетория» on a warm cream background. Fill the lower two-thirds with overlapping geometric shapes in bright blue, pink, green, orange, and yellow, including circles, arches, rectangles, and abstract cutouts. Add subtle paper grain for a tactile printed look. Place the heading «издательская лаборатория» in black sans-serif at the top left and the «Сюжетория» logo at the top right. In the center, use large, bold black serif typography with the exact Russian text: «Читай между слоями». Let the colorful shapes frame the headline without making it difficult to read. Contemporary editorial design, playful geometry, strong contrast, balanced composition, vertical format, high-quality print aesthetic.02
Create a photorealistic product shot of a creative document organizer for the brand «Сюжетория». Arrange upright papers and handwritten notes inside layered, colorful translucent plastic dividers in pink, orange, blue, green, and frosted white. Each divider has a unique geometric cutout, including arches, circles, and stepped shapes, inspired by contemporary editorial design. Place the organizer on a light wooden desk in a warm, minimalist studio with softly blurred shelves in the background. Use natural diffused daylight, realistic acrylic reflections, subtle shadows, and tactile paper textures. The composition should feel modern, playful, functional, and artistic, with a premium design-object aesthetic. Vertical format, high detail.Prompt and image 01 by ChatGPT, image 02 by Gemini

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Step 1
Create a bold editorial poster for the independent publishing lab «Сюжетория» on a warm ivory background. Use oversized overlapping geometric shapes in vivid cobalt blue, hot pink, forest green, bright orange, and yellow, with subtle paper grain and a cut-paper effect. Place the «Сюжетория» logo at the top center. Add a large, elegant black high-contrast serif headline in Russian: «Фрагменты нерассказанных историй». Place a smaller bold sans-serif text beside it: «начни исследовать тексты вместе с сюжеторией». Let the typography overlap the shapes slightly for a dynamic, experimental composition. Contemporary editorial graphic design, vibrant colors, tactile textures, strong typography, vertical poster aesthetic.Step 2
Mockup promt
Create a realistic urban mockup of a large horizontal billboard at a modern bus stop. Place the finished poster inside the billboard frame without changing the poster design, text, colors, or proportions. The mockup should adapt to the poster’s wide format. Show a clean contemporary city setting with a glass canopy, metal frame, and a bench below the billboard. Use soft natural daylight, slightly warm, with subtle tree shadows and realistic reflections on the glass. Surroundings should feel minimal and refined, with light gray pavement, white and светло-серые building facades, and an overall calm editorial atmosphere. Composition should be straight-on and balanced, so the billboard is the main focus while the environment supports the «Сюжетория» aesthetic.Prompt and image by ChatGPT

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Create a vertical editorial poster for the independent publishing lab «Сюжетория» on a warm ivory paper-textured background. Add the small uppercase text «СЮЖЕТОРИЯ · ИЗДАТЕЛЬСКАЯ ЛАБОРАТОРИЯ» at the top. Below it, place a large black high-contrast serif headline in Russian: «Управляемый беспорядок твоей истории». Fill the center with overlapping abstract geometric shapes in vivid pink, cobalt blue, green, orange, and yellow, including arches, circles, rectangles, and cutout shapes. Add subtle paper grain to create a tactile cut-paper effect. Place the «Сюжетория» logo centered at the bottom. Keep generous cream-colored negative space around the composition. Modern experimental editorial design, bold typography, vibrant colors, balanced layout, high-quality print aesthetic.02
Create a premium product shot of two modern ballpoint pens for the independent publishing brand «Сюжетория». One pen is cobalt blue and the other bright orange, with colorful abstract geometric shapes in pink, green, yellow, blue, and cream printed on the upper barrels. Add the brand name «Сюжетория» in clean white lettering along each pen body. Show both pens floating at a slight angle against a smooth gradient background transitioning from deep green at the top to warm ivory at the bottom. Use soft studio lighting, realistic plastic materials, subtle reflections, and delicate shadows. Minimalist composition, playful contemporary graphic design, refined branding, photorealistic 3D product visualization, vertical format.Step 2
Mockup promt
Create a photorealistic mockup of a large vertical outdoor advertising billboard in a modern urban plaza. Use the provided «Сюжетория» poster as the exact artwork, preserving all original text, typography, colors, geometric shapes, proportions, and layout without any changes. Place it inside a sleek metal-framed street advertising display, photographed straight-on with realistic perspective. Surround it with contemporary white and light-gray architecture, glass facades, and pale stone paving. Soft natural daylight, subtle tree shadows, clean editorial art direction, premium minimalist atmosphere. The poster must fit the billboard naturally without cropping or stretching. High-resolution architectural photography, vertical composition.Prompt and image 01 by ChatGPT, image 02 by Gemini

ChatGPT предложил мне идею создать примеры оформления книг и зинов, которые может выпускать издательская лаборатория в рамках исследования того или иного процесса внутри текста.

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Create a photorealistic editorial mockup of a person holding a hardcover book against their chest, wearing an oversized bright pink sweatshirt. The book cover is pastel pink with elegant black serif typography reading «Деконструкция 11/26», the «Сюжетория» logo, and a vivid geometric collage in cobalt blue, green, orange, yellow, and pink on the lower half. Keep the cover design, Russian text, logo, colors, and layout exactly as provided. Crop the person from the neck to the waist, focusing on the hands and book. Soft diffused studio lighting, warm pale pink background, realistic fabric texture, natural hands, premium contemporary editorial photography, clean composition, vertical format. Do not alter or distort the book artwork.02
Create a photorealistic product mockup of a handmade art zine titled «Палимпсест». The book has a textured cream paper cover, visible blue thread binding along the spine, and a large rounded cutout revealing colorful geometric paper shapes in pink, orange, green, blue, and yellow. Add elegant black serif typography for the title and small minimalist text reading «авторский зин». Place the book upright on a light cream tabletop against a warm beige studio background. Soft directional sunlight, subtle shadows, tactile paper textures, premium editorial photography, minimalist artistic atmosphere. Preserve the handmade construction and clean composition. Square formatPrompt by ChatGPT, images by Gemini

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Step 1
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Адаптация плаката в качестве обложки книги
Use the provided poster artwork as the exact basis for a hardcover book cover. Convert the vertical poster into a realistic book design, preserving the original typography, colors, and geometric composition as much as possible. Adapt the layout carefully to fit the front cover proportions, with minimal cropping or scaling. Extend the design naturally onto the spine, and place the title «Читай между слоями» on the spine in elegant serif typography. Keep the cream background, vivid blue, pink, green, orange, and yellow shapes, and the clean editorial look.Step 2
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Композиция с двумя книгами
Create a clean product mockup with two stacked hardcover books on a soft neutral background. The top book features the adapted «Читай между слоями» cover, placed slightly rotated and fully visible. The bottom book has a colorful branded cover in the same visual identity, with a pink spine and bold geometric shapes wrapping around the cover. Use soft diffused studio lighting, gentle shadows, realistic paper and cloth textures, and a minimal premium editorial aesthetic. The composition should feel аккуратная, modern, and design-focused, with both books clearly visible and neatly stacked.02
Create a photorealistic product mockup of a transparent acrylic keychain featuring the «Сюжетория» brand identity. The keychain has an abstract geometric shape with glossy cobalt blue, bright pink, and yellow elements embedded in clear acrylic. Attach it to polished silver key rings, two realistic metal keys, and a blue carabiner with a pink screw-lock detail. Use a soft pink-to-warm-cream gradient background, diffused studio lighting, subtle reflections, and realistic acrylic highlights. Minimalist contemporary design, playful editorial aesthetic, premium product photography, sharp details, vertical composition. Preserve the clean geometric shapes and vivid brand colors.Step 3
Сборка слайда из готовых изображений в Figma.Prompt by ChatGPT, images by Gemini

Пространство

Лаборатория Сюжетории — пространство, где светлый минимализм и деревянные фактуры сочетаются с яркими акриловыми перегородками и стеллажами, полными бумаг и зинов. Это живая мастерская, в которой каждый предмет мебели и элемент интерьера приглашает экспериментировать с текстом, формой и цветом.

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Create a photorealistic editorial mockup of a contemporary independent publishing laboratory, in a wide 16:9 composition. A bright, spacious creative workshop with white concrete walls, large industrial windows, exposed ceiling beams, metal shelving filled with books, paper, cardboard boxes, and colorful printed materials. Two long light-wood worktables fill the foreground, covered with neatly arranged design drafts, notebooks, colored paper sheets, book samples, and stationery. In the center-right, a transparent glass partition features oversized translucent geometric brand shapes in vivid pink, cobalt blue, and mustard yellow. A few people work naturally in the background. Soft natural daylight, realistic shadows, warm neutral tones, subtle film grain, architectural photography, refined editorial aesthetic. Balanced composition, high detail, realistic materials, no extra text or logos.Prompt by ChatGPT, images by Gemini

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