ULEY 6 ai edition
Первоначальный проект
Uley 6 — это не просто клуб, а живой рой. Это место, где можно быть собой, встречать новых людей или просто растворяться в общей вибрации. Здесь не нужно притворяться, можно просто прийти — и быть.
Ребрендинг глазами ИИ
В ходе создания проекта мной были использованы нейросети ChatGPT, Higgsfield (для генерации носителей) и Recraft (для разработки логотипа и постеров). За основу я взяла идею и настроение предыдущего проекта, которые были переосмыслены с помощью искусственного интеллекта в рамках ребрендинга
Логотип
Minimalist retro-futuristic logo inspired by Soviet sci-fi aesthetics. Black background, white elements. Center text «ULEY6» in bold geometric font inside a horizontal white capsule with rounded edges. Above and below — semicircular lines forming symmetrical wave shapes, suggesting motion and technology. Clean, symmetrical, high-contrast design. No extra elements, only text and lines
Мерч
A man in a sleek black T-shirt stands amid swirling smoke in a dim nightclub. The spotlight highlights the shirt’s smooth cotton texture and subtle creases, while the crowd fades into dark silhouettes. Warm light renders his skin with realistic pores and soft reflections. The smoky air blurs the edges but keeps his figure sharply defined in the spotlight. Shot from a medium distance with a slightly tilted angle, cinematic and tactile, hard focus on his torso, subtle blur around the frame →Product placement→put the logo on the T-shirt
white poster for on a wall in punk club atmosphere, graffiti, grunge textures, crowd, party vibe, dark lighting, contrast, minimal poster design →Product placement→ minimalist poster design featuring a bold modern logo, abstract geometric shapes, dynamic light streaks, and subtle texture, white background with hints of metallic gray, futuristic and energetic composition, sense of movement and rhythm, clean typography, premium nightclub aesthetic
A punk-styled woman with messy hair and facial tattoos stands in a dim underground nightclub. A warm spotlight cuts through neon darkness, revealing her worn denim jacket, piercings, and textured skin, while the blurred crowd fades into shadow — raw, cinematic, and electric →Product placement→place the patches with the logo
poster design for a nightclub ULEY 6, featuring dynamic photos of people dancing and partying, vibrant lights, smoky atmosphere, bold modern logo, small clean typography with event details, layered collage composition, sense of motion and sound, energetic and raw aesthetic, high-contrast lighting, expressive club visuals
white poster hanging on a wall inside a nightclub, dim ambient lighting with neon reflections, smoky atmosphere, textured concrete walls, vibrant yet moody environment, flashes of color from club lights, people in the background, focus on the clean white poster surface, cinematic composition→Product placement→ replace the poster on the wall
Пространство
neon yellow sign on the wall →Product placement→ Replace the neon sign with a neon yellow logo
interior of a nightclub with a stylish bar, glowing yellow neon sign, dim ambient lighting, metallic and concrete textures, reflections on bottles and glasses, smoky atmosphere, modern underground vibe, warm neon glow contrasting with dark surroundings, cinematic composition →Product placement→ Replace the neon sign with a neon yellow logo
exterior of an underground nightclub at night, dark urban street with graffiti walls and wet pavement, glowing yellow neon logo above the entrance, subtle smoke and reflections, moody lighting, cinematic and raw atmosphere, sense of mystery and energy, realistic detail →Product placement→ Replace the neon sign with a neon yellow logo
merch shop inside a nightclub bar, dim lighting with neon reflections, black T-shirts hanging neatly on the wall, minimalist display with metallic racks, smoky atmosphere, warm yellow and red light glow, underground aesthetic, modern and moody vibe, realistic detail
Процесс работы
ChatGPT Higgsfield (генерация носителей) Recraft (логотип, постеры)
Чтобы прийти к желаемому результату, я использовала запросы, которые позволяли получать нужные изображения и визуальные решения. Для размещения логотипа на носители была применена функция Product placement в Higgsfield. Часть запросов помог мне составить ChatGPT, который сформулировал точные промпты для дальнейшей работы в других нейросетях.
