Ребрендинг проекта — INMOTION
InMotion — это иммерсивный опыт, где искусство, пространство и личное переживание соединяются в серии квестов, каждый из которых помогает прочувствовать определённую эмоцию — как впервые, как по-настоящему.
Ребрендинг с помощью искусственного интеллекта
В своем ребрендинге я решила уйти в «киберпанк» и футуризм, для того, чтобы раскрыть и посмотреть на свой проект с другой стороны.
midjourney: logo, in a futuristic style, features the text «Inmotion». the logo is designed for an advertising company, with green letters on a black background. the design is simple, with a solid bac
Шрифт: Design System C-700
цветовая палитра обозначена при помощи adobe color
Паттерн для фирменного стиля
midjourney: Futuristic seamless pattern inspired by the concept of motion and energy. Abstract flowing lines, kinetic shapes, and digital gradients in neon green and black tones. The design should evoke a sense of speed, vibration, and technological fluidity. Use metallic reflections, geometric rhythm, and light distortions that resemble motion trails or energy waves. Style modern, minimal, high-tech, suitable for branding and print applications. Vector-based composition, high contrast, dynamic layout.
Носители
chat gpt: make black business cards mockup with logo «INMOTION», at dark grey background, make it in hyperrealism.
chat gpt: make black paper bag mockup with attached pattern and logo «INMOTION»
chat gpt: make black longsleeve mockup, with attached logo and pattern
Плакаты
midjourney: Futuristic poster design titled «ENERGY IN MOTION» abstract visualization of kinetic energy through glowing green lines and digital waves on a deep black background. Dynamic flow, sense of acceleration and rhythm. Minimal techno aesthetic, neon green highlights, smooth gradients. Sleek modern typography in uppercase, centered composition. Exhibition-level graphic design, clean and balanced.
Пространство
Midjourney:
1. Futuristic entrance zone design for the «INMOTION» quest space. Dark immersive corridor with neon green light strips forming geometric paths along walls and ceiling. Black matte textures, metallic details, and reflective floor creating depth. Subtle fog and directional light leading to a glowing portal at the end. Techno-minimal aesthetic, cinematic lighting, sense of anticipation and energy. 2. Central interactive room of the «INMOTION» quest the core of motion and energy. Abstract architectural space with dynamic green light projections flowing across curved black surfaces. Floating holographic shapes, digital wave textures, and subtle reflections. Feeling of constant movement and transformation. Balance between darkness and glowing motion lines. Immersive, high-tech installation style. 3. Final stage of the «INMOTION» quest open futuristic hall filled with expanding neon light beams and mist. Minimal architecture with metallic structures, glowing floor grid, and green energy lines converging in the center. Represents the release and culmination of motion. High-contrast cinematic look, strong sense of scale and emotional impact.
Ресурсы
Нейросети: 1. Midjourney 2. Chat GPT
Сайты: 1. color.adobe.com 2. myfonts.com
