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FREE.DOM: набор и пространство для комфортного взросления

Проект принимает участие в конкурсе
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Логотип и мокапы из прошлого проекта

Концепция

Слоган бренда: «У нас нет оценок — есть путь. Нет программ — есть живой процесс взросления».



FREE.DOM — набор и пространство для взросления. Подросткам 12–17 лет трудно говорить о чувствах, выборе и границах. Школа учит предметам, а решения за себя приходится принимать в одиночку.

FREE.DOM Kit — коробка с инструментами взросления: журнал «Учебник по выживанию», колода «Что я чувствую?», стикеры и пропуск в хаб.

Продукт — FREE.DOM Kit


Сгенерировано с помощью GPT Image 2.5 Flare
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Исходный размер 2688x1520

Промт: Top-down flat lay of the FREE.DOM Kit contents on a warm off-white paper surface: the sky-blue
box from reference 1, opened, its lid lying beside it; the A5 journal from reference 2; three
cards like reference 3 fanned out; the sticker sheet from reference 4; a small round red pin.
Neat arrangement with even spacing, soft overhead daylight, subtle natural shadows. Clean catalog
product photography. Reproduce every printed design exactly as in the references, no new text. 16:9Правка раскладки с помощью Seedream 5.0 Flash: Edit this photo: replace only the middle card of the three fanned cards — the one that shows a
small notebook cover — with a plain card back: sky-blue, a thin white inner frame and the white
brick-cloud logo from the box lid in the same photo. Keep everything else exactly as it is: same
layout, light, shadows and all printed text. 16:9

Редизайн айдентики

Исходный размер 2885x1466

Редизайн логотипа сгенерированный с помощью Cloude

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Шрифтовое и цветовое решения сгенерированные с помощью Cloude

KV 1


Сгенерировано с помощью Seedream 5.0 Flash
Исходный размер 2816x1584

KV 2 и KV 3


Сгенерировано с помощью Seedream 5.0 Flash

KV 4 и KV 5


Сгенерировано с помощью Seedream 5.0 Flash

Промты: 1) The sky-blue FREE.DOM gift box from the reference image stands on top of a whitewashed brick wall. Above it, several bricks from the top row lift off and float upward, gradually turning into soft white clouds in a clear pale-blue sky. Wide shot, box in the lower third slightly left of center, lots of open sky. Soft morning sunlight from the left, gentle shadows. 35 mm lens, f/5.6, crisp detail. Calm surreal photography, airy and minimal. Palette: sky blue #8CC3D9, white brick, warm off-white. Keep the box and its lid artwork exactly as in the reference; no extra text. 16:9
2) The sky-blue FREE.DOM gift box from the reference image sits on grey concrete steps in an urban
courtyard at golden hour; a teenager’s white sneakers step into the frame from the top right;
long warm shadows; an old brick wall in the background. Low angle, box center-left. 35 mm lens,
f/4, natural film-like grain. Street lifestyle photography. Keep the box and its lid artwork
exactly as in the reference; no extra text. 16:9
3) The sky-blue FREE.DOM gift box from the reference image, without any ribbon, and an open notebook
lie on a white windowsill; the window is open to a bright sky over city rooftops. Morning light,
soft shadows, airy minimal interior. Eye-level view, box on the left third. 35 mm lens, f/4. Calm
lifestyle photography. Palette: sky blue, white, warm off-white. Keep the box and its lid artwork
exactly as in the reference; no extra text. 16:9


4) Close-up: a teenager’s hands hold the white card from reference 2 above an open notebook on a
light wooden desk; the sky-blue FREE.DOM box from reference 1 stands blurred in the background.
The card’s printed design matches reference 2; the text on it is slightly out of focus. Soft
window light from the right, shallow depth of field. 50 mm lens, f/2. Warm, honest lifestyle
photography. Palette: sky blue, warm off-white, light wood, one red dot. No extra text. 16:9
5) The sky-blue FREE.DOM gift box from the reference image floats high in a clear pale-blue sky,
lifted by a single round red balloon (#E6194B) on a thin white string. Huge negative space, box
small in the lower right third, balloon above it. Soft daylight, a few thin clouds near the
horizon. 85 mm lens, f/4. Minimal Apple-style product photography. Keep the box and its lid
artwork exactly as in the reference; no extra text. 16:9

Мерч и пространство


Сгенерировано с помощью GPT Image 2.5 и Kling O1 Image
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Исходный размер 2720x1536

Промты:1) Product photo of a sky-blue six-panel baseball cap (#8CC3D9) resting on a grey concrete ledge. Front panel: white embroidered brick-cloud mark exactly like the reference image; a small red embroidered dot on the left side panel. Three-quarter view, soft late-afternoon light, shallow depth of field. 85 mm lens, f/4. Minimal streetwear catalog photography. Keep the mark exactly as in the reference; no text. 3:4
2) Product photo of a heavy cotton tote bag in warm off-white (#F3F1EC) hanging from a hook on a whitewashed brick wall. The bag’s front print is exactly the artwork from the reference image: a sky-blue brick wall that dissolves upward into floating bricks, and the black FREE.DOM wordmark with a red dot at the top. Soft daylight, natural fabric folds. Front view, 50 mm lens, f/5.6. Minimal catalog photography. Keep the
print exactly as in the reference; no other text. 3:4
3) Product photo of a black heavyweight hoodie (#121417) on a light wooden hanger against a whitewashed brick wall. Chest print: exactly the artwork from the reference image — sky-blue brick-cloud mark above the white FREE.DOM wordmark with a red dot and the small line «школа взросления», screen-printed, about 22 cm wide. Soft daylight from the left, gentle shadow on the wall. Front view, centered, 50 mm lens, f/5.6. Minimal
streetwear catalog photography. Keep the print exactly as in the reference; no other text or logos. 3:4
4) Interior of a youth workshop hub in a converted factory: whitewashed brick walls, a large sky-blue brick-cloud mural shaped exactly like the reference mark painted on the main wall, one red dot painted above it, modular light-wood tables shaped like big bricks, sky-blue stools, plants, tall industrial windows with daylight, a few backpacks on the floor, no people. Wide-angle 24 mm, eye level, soft natural light, calm and optimistic. Architectural interior photography. Palette: white brick, sky blue #8CC3D9, light wood, one red accent. No text. 3:4

Промо-плакаты и внешние носители


Сгенерировано с помощью GPT Image 2.5

Промты: 1) The poster from the reference image is wheat-pasted on a whitewashed brick wall in a city courtyard; slightly wrinkled paper, daylight with soft shadows, a bicycle leaning on the wall nearby. Eye-level frontal view, poster in the center. 35 mm lens, f/5.6. Realistic street photography. Keep the poster artwork exactly as in the reference, including all text. 4:3
2) Evening city street: a glass bus-stop shelter with an illuminated vertical lightbox; the lightbox shows exactly the poster from the reference image, filling it completely and glowing evenly. Wet asphalt reflections, blurred city lights, a few passers-by out of focus with no visible faces. Eye level, slightly off-axis view. 35 mm lens, f/2.8. Realistic street advertising photography. Keep the poster artwork exactly as in the reference, including all text. 4:3

FREE.DOM: набор и пространство для комфортного взросления
Проект создан 25.10.2026
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