
From behind is an alternative tourism company that offers tours along unusual routes.

Objective: To change the traditional perception of tourism by offering an alternative view of travel. Show me what’s interesting!



logo + numming

value: the back of the map, the film, or the path, is close, but not everyone can notice. The font and the logo convey a sense of path roughness, cloud shape, and mountain silhouettes.
The bright orange color sets out the man well in walking conditions, making him easily visible from a distance and helping him not to get lost; it also makes it easier to find things if they are accidentally dropped or left behind.