museum gugging events
The Museum Gugging is part of the Art Brut Center Gugging, the world’s only cultural centre that focuses solely on art brut, located on the outskirts of Vienna in Austria.
The museum often organizes events for children and adults and produces printed advertising materials.
TASK: to create a visual style for events.
gugging kids: events for children (creative workshops)
The gugging kids typeface, handwritten by a child, was designed specifically for museum events.
The graphics are based on the work of gugging artists, turned into a children’s colouring book. Metaphor: transcendence, spontaneity, originality.
gugging kids: events for adults: mainly lectures, talks by artists and special guests.
The shadow changes from different angles of view, it always takes on a new form, its behaviour is often unpredictable and not subject to the laws of perspective — just like the work of art brut artist
gugging kids: events for adults with children: workshops, excursions, dancing.
For this category of events, two fonts are used in the titles: gugging kid + ITC Avant Garde Gothic Std Medium.
