About DAFES AWARDS
We established the international competition program DAFES AWARDS to encourage creative achievements, share experiences and form guidelines for professional development in design, art, fashion, education and business.
DAFES AWARDS is awarded in five profiles, 20 categories and 80 nominations, as well as various partner nominations that we form together with educational and creative institutions.
About the nomination
The category focuses on projects that utilize mobile devices as a unique platform for interaction. The emphasis lies not only on creating visually appealing designs but also on considering the context of consumption: mobility, screen limitations, and platform-specific features. This is an opportunity to showcase how a thoughtful design approach can enhance user convenience and engagement.
Key Aspect: The implementation of mechanics that take into account the specific features of mobile usage—from the technical capabilities of devices to user behavior.
Terms of participation
Both concepts and projects that have been implemented or published between November 1, 2023, and October 12, 2025, are accepted for professional nominations.
While confirmation of publication or implementation is not required for a project to participate in the competition, the jury may request verification from the competition organizers in disputed cases.
Requirements to projects
Eligible Projects
Mobile Services: Applications addressing everyday tasks. Gaming Applications: Projects with gamification or entertainment content. AR/VR Applications: Projects integrating augmented and virtual reality.
Key Evaluation Aspects
a) Implementation of Mechanics Considering Context of Use
Optimization for mobile device characteristics. Integration of unique software solutions. Adaptation to everyday usage scenarios. Accounting for platform limitations and capabilities.
b) Innovativeness of Approach
Cutting-edge design and functionality. Originality of concept. Uniqueness of the user experience. Unconventional solutions for mobile interaction.
c) Aesthetic Quality
Consistency in visual design. Attention to detail and refinement of elements. Aesthetic appeal. Stylistic cohesion.
Evaluation Criteria
Innovativeness of design solution (0–10 points). Development of user scenarios (0–10 points). Quality of presentation (0–10 points). Conceptual depth (0–10 points). Visual style (0–10 points).
Special Recommendations
- Focus on creating a unique user experience.
- Demonstrate the integration of design with functionality.
- Reveal the development process and key milestones.
- Highlight the adaptability and accessibility of the interface.
- Leverage modern technologies to improve interaction.
Jury
Zakhar Den is the head of the online and offline Design and Programming and Design and Promotion of a Digital Product profiles at HSE ART AND DESIGN SCHOOL.
Oleg Pashchenko is a lecturer in the Digital Product and Artificial Intelligence program at HSE ART AND DESIGN SCHOOL, a media artist, a designer, and an illustrator.
Vadim Bulgakov is the head of the Digital Product and Artificial Intelligence program and the Artificial Intelligence Laboratory at HSE ART AND DESIGN SCHOOL.
Registering and uploading a project
The step-by-step way to create an account and create a project on the platform to participate in the contest is described in the instructions.
Stages of the competition
Project submission deadline — October 12, 2025 Voting proccess — October 13 to 19, 2025 Invitation of participants and preparation for the ceremony — October 20 to November 7, 2025
Awarding ceremony
The award ceremony for the winners will take place on November 21, 2025
Contacts